{"product_id":"emu-brand-in-england-standphast-goldoid-powder-compact","title":"Vintage EMU Brand Standphast Goldoid Powder Compact, Concentric Engine-Turned Domed Circular Case, Shell Boss Centre, Full Mirror, Original Puff, Made in England, Mid-Century","description":"\u003cp\u003e\u003cem\u003eNot Stratton. Not Kigu. Rarer than both.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003eThe EMU Brand is not a name that comes up often, and that is precisely what makes this compact worth noticing. A smaller British manufacturer working in the mid-century golden age of vanity compacts, EMU produced pieces under the Standphast Goldoid finish: a proprietary thick gold-tone plating above standard gilt, the Goldoid name stamped alongside the EMU bird trademark hexagonal logo and Made in England to the interior base. This is a documented British compact with a named finish and a verifiable maker, just not one that every collector has already found.\u003c\/p\u003e\u003cp\u003eThe form is a large domed circular compact, the kind of scale that sits properly in the hand rather than disappearing into a pocket. The entire exterior face is covered in concentric circle engine-turning, tight parallel rings radiating outward from a raised central boss carrying a shell or fan motif at the centre. The rings catch light differently at every angle as the compact moves, the warm Goldoid tone giving the whole surface a depth that flat-finished compacts simply do not have. The domed profile amplifies this: the rings curve over the crown of the lid, the geometry of the turning following the form.\u003c\/p\u003e\u003cp\u003eThe interior carries a full-width mirror in the lid and retains the original powder puff in the base, worn and frayed at the edges with age but present. The hinge is intact and functional.\u003c\/p\u003e\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cem\u003eThe Particulars:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eMaker: EMU Brand, Made in England, stamped with hexagonal EMU trademark logo to interior base\u003c\/li\u003e\n\u003cli\u003eFinish: Standphast Goldoid, proprietary thick gold-tone plating, stamped\u003c\/li\u003e\n\u003cli\u003eForm: Large domed circular powder compact\u003c\/li\u003e\n\u003cli\u003eExterior: Concentric circle engine-turning across full face, raised shell boss centre motif\u003c\/li\u003e\n\u003cli\u003eInterior: Full-width mirror to lid, original powder puff present (worn and frayed at edges)\u003c\/li\u003e\n\u003cli\u003ePeriod: Mid-century, 1940s-1960s\u003c\/li\u003e\n\u003cli\u003eCondition: Wear and light distortion to rim band consistent with use. Scratching to rim edge. Engine-turning to face in good order. Please review all photos carefully before purchasing.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe name is unfamiliar. The quality is not.\u003c\/p\u003e\u003cp\u003eArrives tucked inside its own treasure coffin and carefully wrapped as a vault relic, ready for gifting or keeping.\u003c\/p\u003e","brand":"Vaen’kai Vault","offers":[{"title":"Default Title","offer_id":54934144352595,"sku":"VKVC-H133","price":138.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1085\/2771\/4643\/files\/DSC_7753.jpg?v=1789326503","url":"https:\/\/vaenkaivault.com\/products\/emu-brand-in-england-standphast-goldoid-powder-compact","provider":"Vaen’kai Vault","version":"1.0","type":"link"}